15+ Best Makeup Brands in India 2025 – Top Picks For All Women

Discover the best makeup brands in India 2025. Check all the top makeup Brands’ details and best products available in the Indian market.

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Are you looking for the best makeup brand for you?

Looking for the best makeup brand in the Indian market?

You love makeup. We love makeup. Everyone loves makeup! Indian women, in particular, are obsessed with it. (In case you didn’t know, we’re the world’s second-largest market for beauty products).

So we thought it was about time we put together a list of the best makeup brands in India.

A comprehensive list of the best makeup brands in India, from high-end to drugstore, will take your glam game up a notch.

Here is a quick overview of the top 10 makeup brands in India. Take a look:

Whether you’re a makeup novice or a seasoned beauty enthusiast, these top 10 brands will undoubtedly help you create stunning looks that last all day.

In India, we are truly spoilt for choice when it comes to makeup brands. Whether you’re looking for high-end, luxury products or more affordable drugstore options, there’s something for everyone.

To help you narrow down the options, I’ve put together a list of my top 8 favorite makeup brands in India.

Legal Name – MAC Cosmetics India

Started in – 2012

 Product category – Beauty Products, Cosmetic tools

Address – 202-206, Tolstoy House, Tolstoy Marg, New Delhi- 110001

MAC Cosmetics is one of the leading makeup brands in India. MAC Cosmetics offers a wide range of products for every skin type, and their team of experts is always available to help you find the right products for your needs.

MAC also offers a wide range of Makeup Services, from makeup consultations to complete makeovers. Their team of experts will help you find the right products and looks to suit your individual style.

Their products are high-quality and long-lasting, and their prices are very reasonable. MAC Cosmetics is definitely a brand you should consider if you’re looking for great makeup that will last all day.

Legal Name – LAKME LEVER PRIVATE LIMITED

Started in – 1952

 Product category – color cosmetics & skincare

Address – Hindustan Unilever Limited, Unilever House, B. D. Sawant Marg, Chakala, Andheri (E), Mumbai – 400099.

If you’re looking for a Lakme favorite, their 9 to 5 Weightless Matte Mousse is perfect for a natural, everyday look. This long-wearing matte foundation provides the perfect coverage without feeling heavy or cakey on your skin.

Lakme is also known for its Absolute range, which is perfect for those who want a little more glamour in their lives. Their Absolute Illuminating Eye Shadow Palette is a must-have for anyone who loves a smoky eye, and their Absolute Lip Pouts come in a variety of colors to suit any mood or outfit.

Lakme is a trusted name in Indian makeup, and their products are sure to make you look and feel your best.

Legal Name -L’Oreal India Pvt. Ltd

Started in – 1994

 Product category – Consumer Goods, Skincare Products

Address – 2nd Floor, Peninsula Towers Ganpatrao Kadam Marg Lower Parel, Mumbai 

The next brand on our list is L’Oréal Paris, and this is a name that you’re probably already familiar with. L’Oréal is a French cosmetics company that was founded in 1909, and it’s now one of the largest cosmetic brands in the world.

In India, L’Oréal Paris offers a wide range of makeup products, including foundation, lipstick, mascara, and more. And what’s great about this brand is that they have something for everyone, whether you’re looking for budget-friendly options or high-end products.

L’Oréal Paris is also known for their cutting-edge technology, which means that its products are of the highest quality. So if you’re looking for a makeup brand that you can trust, then L’Oréal Paris is a great option.

Legal Name – Maybelline New York India

Started in – 1998

 Product category – cosmetics, skincare, fragrance, and personal care

Address – 8th Floor, ‘A-Wing’, Marathon Futurex, N.M.Joshi Marg, Lower Parel, Mumbai -400 013

If you’re looking for a drugstore brand that has great quality products, then you need to check out Maybelline New York. This brand has been around since 1915, and they know a thing or two about makeup.

Maybelline New York products are affordable, and they have a wide range of products that cater to different skin types and needs. They have everything from foundations to concealers to setting powders, and their products are loved by both makeup artists and regular people alike.

Maybelline New York is a great option if you’re looking for a drugstore brand that won’t break the bank but will still give you great quality products.

Legal Name – COLOR BAR COSMETICS PRIVATE LIMITED 

Started in – 2003

 Product category – makeup & care products

Address – 4, Community Centre, New Friends Colony, New Delhi-110025. 

Colorbar is a cruelty-free makeup and beauty brand that’s beloved by many in India. The company was founded in 2004 to provide high-quality, affordable makeup products to the masses.

Since then, Colorbar has gone on to become one of the leading makeup brands in India, and it’s easy to see why.

The brand offers a wide range of products, from foundations and concealers to lipsticks and eyeshadows. Plus, all of their products are PETA-certified and cruelty-free, so you can feel good about using them.

One of the best things about Colorbar is that their products are suitable for all skin types, including sensitive skin. So no matter what your skin type is, you’re sure to find something that works for you.

If you’re looking for high-quality, affordable makeup that’s also cruelty-free, then Colorbar is definitely a brand you should check out.

Legal Name – Nykaa E-Retail Pvt. Ltd.

Started in – 2012

 Product category – Cosmetic commodities and fashion products,

Address –  Lower Parel, Mumbai, Maharashtra, India 400013.

Nykaa is an online beauty retailer that’s based in India and offers both international and local brands. The company started out as a brick-and-mortar store in Mumbai back in 2014 but has since expanded to include an online presence.

Nykaa carries a wide range of beauty products, including makeup, skincare, hair care, fragrance, and bath and body. They also have their own line of products, Nykaa Cosmetics, which includes makeup, skincare, and hair care.

There are a few things that make Nykaa stand out from other beauty retailers. First of all, they have a points-based loyalty program called Nykaa Fashion Rewards, which allows customers to earn points on every purchase that can be redeemed for discounts on future purchases.

Another thing that sets Nykaa apart is its impressive customer service. They have a team of qualified makeup artists and hair stylists on staff who are available to answer customer questions and give advice.

If you’re looking for a one-stop shop for all your beauty needs, Nykaa is definitely worth checking out.

Legal Name – Bobbi Brown India

Started in – 1995

 Product category – Makeup products

Address – 202-206 TOLSTOY HOUSE 15 TOLSTOY MARG, New Delhi, Delhi, INDIA – 110001

If you’re looking for a brand that’s all about healthy skin and natural-looking makeup, then Bobbi Brown is the one for you.

The brand was founded in 1991 by makeup artist Bobbi Brown, and it’s all about helping women look and feel their best. All of the products are made with high-quality ingredients, and they’re designed to give you a natural, radiant look.

Bobbi Brown is also a huge proponent of using less makeup, and she’s all about helping women find their own unique beauty. In fact, she has written several books on the subject, including ‘Everything Eyes’ and ‘Beauty Rules.

The products are a bit on the pricier side, but they’re definitely worth it. And if you need any help picking out the right products for your skin type, the Bobbi Brown website has a great resource section with makeup tutorials and tips.

Legal Name – Elle 18 – Hindustan Unilever Limited

Started in – 1998

 Product category – Beauty products

Address – Elle 18 Head Office, Post Office Box No. 1470, Mumbai 400099

You might not have heard of Elle 18, but it’s definitely one of the best makeup brands in India. elle 18 is a budget-friendly brand that has a wide range of products, from lipstick and eyeshadow to foundation and concealer.

The quality of the products is really impressive, especially considering the price point. And the best part is that they’re easily available online and in stores across India.

So if you’re looking for a good, affordable makeup brand that has a great selection of products, definitely check out Elle 18.

Legal Name – Vellvette Lifestyle Private Limited

Started in – 2012

 Product category – Beauty products

Address – Vellvette Lifestyle Pvt. Ltd., A-004, Boomerang, Chandivali Farm Road, Andheri East, Mumbai – 400072, Maharashtra, India

Sugar Cosmetics is a favorite among makeup enthusiasts in India for its bold, trendy, and long-lasting products.

The brand is known for creating high-quality cosmetics at affordable prices, making it accessible to a wide audience. Their products are especially designed to cater to Indian skin tones and weather conditions.

With its cruelty-free approach and innovative formulas, Sugar Cosmetics has gained a strong following among millennials and makeup lovers across India.

Legal Name – Revlon Consumer Products Corporation

Started in – 1932

 Product category – Beauty products

Address – Revlon India, Modi-Revlon Pvt. Ltd., 7, Jor Bagh, New Delhi – 110003, India

Revlon is a classic name in the beauty industry, with a legacy of providing timeless and versatile makeup products. Known for its reliability and high-performance formulas, the brand offers a range of cosmetics that suit all ages and skin types.

Whether you’re a fan of bold lip colors or natural everyday looks, Revlon has something for everyone.

Revlon’s commitment to innovation and timeless appeal makes it a go-to choice for individuals seeking dependable makeup that delivers results.

When it comes to choosing the best makeup brands in India, there are a few factors you need to consider.

For a start,

• What are your needs?
• What type of makeup do you want?
• Do you want a brand that offers a full range of products, from foundation to lipstick, or do you prefer a specific type of makeup, like eyeshadow or blush?
• Are the colors true to form?
• Do they offer good coverage?
• do they make your skin look and feel good?
• Are they long-lasting?

You’ll also want to think about the quality of the products. And most importantly,

Finally, you’ll want to consider the price. You don’t want to break the bank, but you also don’t want to end up with a cheap product that doesn’t live up to your expectations.

When it comes to choosing the right makeup brand for you, it’s important to do your research. Not all brands are created equal, and not every type of makeup is going to work for you.

Here are a few tips on choosing the right makeup brand for you:

• Do your research. Check out reviews online and see which brands are popular among your peers.
• Try out a few different brands before settling on one. Every brand has a different formulation and range of products, so it’s important to find one that’s right for you.
• Think about what you want from a makeup brand. Are you looking for high-end luxury brands or more affordable drugstore brands? Do you want natural or synthetic products?
• Talk to your friends and family members about their favorite makeup brands. Chances are, they’ll be able to recommend something that’s perfect for you.

When looking for Indian makeup brands, it’s important to keep in mind the following factors:

• The quality of the products: The first thing you should look at is the quality of the makeup products. Are they made with high-quality ingredients? Do they have a good reputation?
• The range of products: Does the brand offer a wide range of products, from foundation to lipstick to eyeshadow? Or are they limited to a few products?
• The prices: Are the prices reasonable? Or are they too expensive?
• Customer service: How good is the customer service? Is it easy to get in touch with the company if there’s a problem with a product?

In today’s world, the makeup industry has grown drastically. With numerous brands present in the market, it can be a daunting task to choose the right makeup brand for your needs. The decision of selecting the right makeup brand can be made easier by considering certain factors. 

1. Price

A primary factor to consider when selecting a makeup brand in India is the price. It is important to make sure that the brand offers quality products at reasonable prices. 

2. Reputation 

It is important to read reviews from other customers and check the reputation of the brand before making a purchase. 

3. Range of Products

The range of products provided by the brand should be such that it caters to all your makeup needs. 

4. Availability

Check the availability of the brand in the market. This will help you to easily purchase the products you want. 

5. Service

The customer service provided by the brand should be good. This will help in case you need any assistance with the products or if there is an issue. 

6. Quality

The quality of the products should be checked before making a purchase. Make sure to check for any allergies or skin reactions before using the product. 

7. Return Policy

It is important to check the return policy of the brand before making a purchase. This will help in case you need to return the product. 

8. Safety

The safety of the products should be checked before using them. This will help to ensure that the products are safe to use. 

9. Product Claims

Make sure to read the product claims before purchasing. This will help to ensure that the product will give the desired results. 

When it comes to foundation, it’s all about finding the right shade. The best way to do this is by testing it out on your jawline. But if you’re shopping online, that’s not always possible.

There are a few things you can keep in mind when choosing the right shade of foundation. First, consider your skin tone.

If you have fair skin, you’ll want to choose a foundation with a pink undertone. If you have medium skin, look for a foundation with a yellow undertone. And if you have dark skin, choose a foundation with a brown or red undertone.

Another thing to keep in mind is the coverage you want. If you’re looking for full coverage, you’ll want to choose a foundation that’s thicker in consistency.

But if you’re looking for something light and sheer, go for a foundation with a more liquid consistency.

Finally, don’t be afraid to mix two shades together to find the perfect match for your skin tone. And when in doubt, always err on the side of choosing a foundation that’s slightly lighter than your skin tone you can always add bronzer or blush to deepen the color if needed.

In India, you will find both international and local makeup brands. It can be a bit overwhelming to decide which one to go for but don’t worry, I’m here to help.

International brands are typically more expensive, but they offer a wider range of products and shades to choose from. They’re also usually easier to find, as they’re carried in more stores.

Local brands, on the other hand, are often more affordable and can be just as good as international ones. They might not have as wide a selection, but they’re worth checking out if you’re on a budget.

Some of my personal favorite brands are Lakme, Revlon, and Maybelline for international brands, and Nykaa and Colorbar for local brands.

You might be wondering whether you should use local or international makeup brands. There are pros and cons to both, so it really depends on what you’re looking for.

Local brands are often more affordable, and they can be easier to find since they’re sold in stores throughout the country. However, they might not have as large a selection as international brands, and the quality can vary.

International brands are typically more expensive, but you’re often paying for better quality. They also usually have a wider range of products to choose from.

The downside is that they’re not always easy to find in India, and you might have to order online or buy from a specialty store.

When it comes to choosing the right makeup brand for your skin type, there are a few things you need to keep in mind.

• You need to know your skin type. Are you oily, dry, or somewhere in between? This will help you narrow down your options and choose a brand that’s tailored to your skin type.
• Do you need to know what kind of coverage you’re looking for?
• Do you want a light-coverage foundation or a full-coverage one? This will also help narrow down your options.
• You need to know what kind of finish you want.
• Do you want a dewy finish or a matte one? Again, this will help narrow down your options.

Once you have all of this information, you’ll be able to choose the right makeup brand for your skin type.

Here are a few tips to help you apply your makeup like a pro:

1. Invest in a good quality makeup brush set. This will make all the difference in the world when it comes to applying your makeup evenly.
2. Use a primer before applying your foundation. This will help create a smooth canvas for your foundation and give your makeup something to adhere to.
3. Concealer should be applied after foundation, not before. This will help you achieve a natural look.
4. When applying eyeshadow, use a light hand. It’s better to build up the colour gradually than to go too heavy from the start.
5. Powder shadows are easier to work with than cream shadows. If you’re having trouble with creasing, try using a primer or setting spray on your eyelids before applying shadow.
6. Don’t forget to set your makeup with a setting powder or spray. This will help it last all day (or night) long.

So, these were the 15+ best makeup brands in India in 2025. We hope our list of the best makeup brands has helped you narrow down your search. Which of these makeup brands do you like the most?

We have carefully picked the best makeup brands in India after deep research, product analysis, and an in-depth comparison of all of them.

These are some of the best makeup brands in India that you can try. We hope you find the perfect one for you. Remember, it is essential to find a brand that matches your skin type and preferences, so you can create the best look for yourself.

At the end of the post, we hope this article was helpful for you, we have shared each and every aspect of the best makeup brands in India. Now it’s your turn to choose the right one for you.

Here we added some frequently asked questions and queries about beat makeup brands in India, you can check all the answers and clear your doubts.